The professional beauty services market size was USD 221.03 billion in 2024. The market is set to rise to USD 378.47 billion by 2032 at a CAGR of 6.95% during 2025-2032.

Special services offer cosmetic treatments to men and women are called professional beauty services. Social media platforms enable brands to boost their visibility. Changing consumer lifestyles, surging disposable income, and rising consumer consciousness about personal grooming are fostering market growth.

The COVID-19 pandemic adversely impacted the market growth due to reduced adoption of professional beauty services and strict limitations on travel and tourism and gathering restraints.

Fortune Business Insights presents this information in their report titled "Professional Beauty Services Market, 2025–2032." 

Top Company in the Professional Beauty Services Market:

• L’Oréal Professionnel (France) 
• Lakme Salon (India)
• Drybar (U.S.)
• Dekalash (U.S.)
• Beauty Connection Spa (UAE)
• TONI&GUY (U.K.)
• JOHN BARRETT (U.S.)
• Regis Corporation (U.S.)
• THE LASH LOUNGE (U.S.)
• Tommy Gun's Original Barbershop (Canada)

Information Source:  https://www.fortunebusinessinsights.com/professional-beauty-services-market-110641             

Segments

Increasing Consumer Worries about Scalp Health Augmented Demand for Hair Services

In terms of service, the market is divided into nail service, skin service, hair service, and merchandise sales. The hair service segment led the global market due to increasing consumer worries about scalp health and problems related to hair thinning, hair loss, and dandruff. The segment growth is driven by an increased preference for hair coloring,

Growing Consciousness about Skin and Hair Problems Boosted Adoption of Beauty Services among Women

On the basis of end-user, the market is bifurcated into men and women. The women segment commanded the global professional beauty services market share due to growing consciousness among women about skin and hair problems. The surging need to treat these issues is augmenting segment growth.

The global market is segmented based on region into North America, Europe, Asia Pacific, South America, and Middle East & Africa.

Report Coverage

The market research report presents a comprehensive market examination, highlighting essential elements, such as the competitive environment and major product categories. Moreover, the report offers valuable insights into market trends and significant industry developments. Apart from the factors above, the report includes numerous aspects that have accelerated market expansion in recent times.

Drivers and Restraints

Increasing Consciousness About Personal Grooming Among Both Men and Women to Boost Market Growth

Personal grooming plays a key part in managing high self-image and poise. It is the method of upholding parts of the body, including the hair, skin, face, and nails. Personal grooming is essential in improving the look and personal sanitation of individuals. It also positively impacts mental activity and forms an exceptional personality. Moreover, the increasing consciousness about personal grooming among both men and women and rising men’s preference for efficient skincare are driving the demand for professional beauty services. Surging adoption of innovative beauty treatments and growing focus on physical appearance are fueling the professional beauty services market growth.

In contrast, increased consumer concerns about the presence of harmful chemicals in beauty products are hampering market expansion.

Regional Insights

Rise in Consumer Spending on Personal Hygiene and Grooming Fuels Market Growth in Asia Pacific

Asia Pacific takes center stage in the global market due to an increase in consumer spending on personal hygiene and grooming. Rapid shifts in consumer lifestyles and rising disposable incomes are fueling market expansion in the region.

The market in North America is increasing at a considerable rate due to the growing consumer consciousness about physical looks. Increased demand for greater quality products across beauty salons and a surging trend of healthy grooming practices are propelling market expansion in the region.

Competitive Landscape

Key Players Emphasize Promotions and Marketing Tactics to Enhance Brand Image

L'Oréal Professionnel Paris Inc., Lakme Salon, Drybar, and Beauty Connection Spa are some of the top providers of professional beauty services. They emphasize partnerships, technological improvements, and business expansions to stay competitive. Key players focus on promotions and marketing tactics to enhance brand image.

Industry Development

• August 2023: A French multinational salon chain, L'Oréal Professionnel, presented the Redken brand in India with the goal of inaugurating premium salons across metro cities.