Market Overview 2025-2033

The Europe craft beer market size reached USD 40.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 71.2 Billion by 2033, exhibiting a growth rate (CAGR) of 6.24% during 2025-2033. The rising consumer demand for diverse and flavorful beer experiences, emerging beer tourism, and the growing prominence of local and regional products among the masses, along with increasing support for small, independent businesses, represent some of the key factors driving the market.

Key Market Highlights:

✔️ Strong Market Expansion Driven by Evolving Consumer Preferences & Urban Craft Breweries

✔️ Increasing Demand for Low-Alcohol, Organic, and Specialty Craft Beers 

✔️ Rising Adoption of Sustainable Brewing Practices & Eco-Friendly Packaging

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Europe Craft Beer Market Trends and Drivers:

The Europe Craft Beer Market is witnessing significant expansion in 2025, driven by evolving consumer tastes and the increasing popularity of independent breweries in urban centers. Beer aficionados are increasingly favoring distinctive, high-quality, and locally brewed craft beers that emphasize unique flavors and artisanal brewing techniques. As a result, microbreweries and brewpubs are thriving, especially in craft beer hubs like Berlin, London, and Amsterdam, where the culture is deeply ingrained in city life. Market trends indicate a shift away from traditional lagers toward specialty varieties such as IPAs, stouts, sours, and barrel-aged brews, appealing to both casual drinkers and dedicated connoisseurs, reinforcing the Europe Craft Beer Market Outlook.

Additionally, the rise of digital commerce is transforming distribution methods, enabling craft brewers to connect directly with consumers via e-commerce platforms and subscription-based beer delivery services. Social media and beer-rating apps are playing a crucial role in shaping purchasing decisions, allowing breweries to engage with audiences and promote new or limited-edition releases. As demand for handcrafted and experimental beer varieties continues to surge, the Europe Craft Beer Market Growth is expected to accelerate, fostering an increasingly diverse and competitive industry.

A growing emphasis on health and mindful drinking is reshaping the craft beer industry across Europe, fueling demand for low-alcohol, organic, and specialized brews. Health-conscious consumers are increasingly opting for low-ABV and alcohol-free alternatives that maintain bold flavors without the intoxicating effects of conventional beer. The rising popularity of functional beverages has also led to the emergence of craft beers infused with superfoods, probiotics, and botanical extracts, catering to individuals seeking both taste and wellness benefits.

Industry reports highlight that brewers are progressively adopting organic and ethically sourced ingredients, including locally grown hops, heritage grains, and natural fermentation methods, to align with environmentally aware consumer preferences. Additionally, gluten-free and keto-friendly craft beer options are becoming more prevalent, offering choices for those with dietary restrictions. Clear labeling and ingredient transparency have become vital in building consumer trust, prompting breweries to focus on clean-label formulations. By striking a balance between wellness-focused products and exceptional taste, craft brewers are ensuring their continued relevance in the evolving beverage landscape, supporting the Europe Craft Beer Market Forecast.

Sustainability has become a key focus in the European craft beer industry, pushing breweries to implement environmentally responsible brewing practices that comply with regulatory guidelines and consumer expectations. Eco-conscious drinkers are increasingly drawn to brands that prioritize sustainability, prompting a rise in breweries utilizing renewable energy, water conservation initiatives, and waste reduction strategies. Market insights suggest that many craft brewers are adopting solar-powered brewing operations, recycling wastewater, and sourcing raw materials from sustainable farms to lower their environmental impact.

Moreover, the transition to sustainable packaging solutions—such as biodegradable beer cans, reusable glass bottles, and recyclable kegs—is gaining traction as breweries seek to minimize plastic waste. European governments are reinforcing these efforts through stricter environmental regulations and incentives for craft brewers who embrace eco-friendly operations. The industry’s movement toward locally sourced ingredients and carbon-neutral brewing is expected to redefine the market, with sustainability emerging as a critical factor for long-term success. By 2025, sustainable brewing will be a necessity rather than a differentiator, giving environmentally responsible breweries a competitive edge in the Europe Craft Beer Market.

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Europe Craft Beer Industry Segmentation:

The report segments the market based on product type, distribution channel, and region:

Study Period:

Base Year: 2024

Historical Year: 2019-2024

Forecast Year: 2025-2033

Product Type Insights:

• Ales
• Lagers
• Others

Age Group Insights:

• 21-35 Years Old
• 40-54 Years Old
• 55 Years and Above

Distribution Channel Insights:

• On-Trade
• Off-Trade

Countries Analysis:

• Germany
• France
• United Kingdom
• Italy
• Spain
• Others

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

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