How big is the automotive infotainment market?

The automotive infotainment market industry is projected to grow from USD 8.025 Billion in 2023 to USD 13.78844409 Billion by 2032

The market is driven by a number of factors, including:

·         Increasing demand for passenger and commercial vehicles

·         Rising disposable incomes

·         Growing adoption of advanced infotainment systems

·         Increasing popularity of connected vehicles

·         Government regulations mandating certain infotainment features

The market is segmented by type, vehicle type, and region. By type, the market is divided into head units, displays, navigation systems, audio systems, and rear seat entertainment systems. The head units segment is expected to hold the largest market share during the forecast period due to the increasing demand for advanced head units with features such as touchscreen displays, voice control, and internet connectivity.

By vehicle type, the market is divided into passenger cars and commercial vehicles. The passenger car segment is expected to hold the largest market share during the forecast period due to the higher demand for infotainment systems in passenger cars.

By region, the market is divided into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. Asia Pacific is expected to be the fastest-growing market during the forecast period due to the increasing demand for passenger and commercial vehicles in the region.

The key players in the global automotive infotainment market include:

·         Continental AG

·         Robert Bosch GmbH

·         Denso Corporation

·         Panasonic Corporation

·         Alpine Electronics, Inc.

·         Harman International Industries, Inc.

·         Pioneer Corporation

·         Clarion Co., Ltd.

·         JVC Kenwood Corporation

·         Fujitsu Ten Limited

·         Visteon Corporation

The global automotive infotainment market is expected to grow steadily in the coming years, driven by the factors mentioned above. The market is also expected to benefit from the increasing adoption of new technologies in the automotive infotainment industry, such as artificial intelligence (AI), machine learning (ML), and augmented reality (AR).

What Is Infotainment System In-Car?

An in-car infotainment system is a central digital system that allows you to control a wide variety of vehicle functions. These systems typically include a touchscreen or display screen that allows you to interact with the system.

Infotainment systems can include a variety of features, such as:

·         Navigation: Infotainment systems can provide turn-by-turn navigation guidance.

·         Audio entertainment: Infotainment systems can play audio from a variety of sources, such as AM/FM radio, CDs, MP3s, and Bluetooth-connected devices.

·         Video entertainment: Some infotainment systems can play videos from a variety of sources, such as DVDs, USB drives, and streaming services.

·         Climate control: Infotainment systems can be used to control the vehicle's climate control system, such as the air conditioner and heater.

·         Vehicle settings: Infotainment systems can be used to adjust various vehicle settings, such as the clock, language, and driver assistance features.

Infotainment systems are becoming increasingly sophisticated and feature-rich. Some high-end infotainment systems even include features such as voice recognition, gesture control, and augmented reality.

Infotainment systems can make driving safer and more enjoyable. Navigation systems can help you to get to your destination quickly and easily. Audio and video entertainment can help to keep you occupied on long drives. And vehicle settings can be adjusted to your personal preferences.

Here are some of the benefits of having an infotainment system in your car:

·         Convenience: Infotainment systems provide a convenient way to control a variety of vehicle functions. You can control everything from the navigation system to the audio system to the climate control system from a single touchscreen or display screen.

·         Safety: Infotainment systems can help to improve safety by providing hands-free control of many vehicle functions. This means that you can keep your eyes on the road and your hands on the wheel while using the infotainment system.

·         Entertainment: Infotainment systems can provide entertainment for both the driver and passengers. You can listen to music, watch videos, or play games on the infotainment system.

·         Information: Infotainment systems can provide a variety of information, such as traffic conditions, weather forecasts, and news. This information can help you to plan your trip and make informed decisions while driving.

If you are looking for a new car, be sure to consider the features of the infotainment system. A well-designed infotainment system can make your driving experience safer, more convenient, and more enjoyable.

Market Research  Future Insights

The industry for in-car infotainment is expected to increase at a compound annual growth rate (CAGR) of 7.00% between 2023 and 2032, from USD 8.025 billion in 2023 to USD 13.78844409 billion by 2032.

The reason backed with this estimation is because of an immense increase in the driver's concern towards the driving. In order to maintain the safety there's a proper navigation system in the car. Infotainment systems also  secured the safety of the vehicle by providing real-time footage of the environment, which helps to guide in parking where visuals are displayed on the LCD screen.  

This system provides a virtual personal assistant with active audio commands to the drivers. Here, the drivers can connect one vehicle to the other vehicle through an internet connection that will ensure safety. Another interesting part of this system is, it is a source of entertainment to the passengers in the form of music & videos.

Considering the period of Covid-19, the automobile industry of the European automobile manufacturers  had been badly impacted.

Regional analysis

The regions or  In-Car infotainment Market, are North America, Europe, Asia-Pacific, and the rest of the world. The maximum amount of market share in this market is expected to be in Europe. This could be seen because of an increase in the demand for in-car infotainment in the automobile industry of Europe. The reason behind the increase in the demand is because the European Union has made telematics control mandatory in automobiles mainly in passenger cars.

North America is expected to register  for the automotive infotainment system market, because key players like Ford motors are collaborating with big players such as Amazon to make new developments in the infotainment systems.

In addition to this, Asia-Pacific too would be rising, which can be stated by looking at an increase in the demand for luxury cars.

Cars With The Best Infotainment System

The following cars are known for having some of the best infotainment systems on the market:

·         Mercedes-Benz S-Class

·         BMW 7 Series

·         Audi A8

·         Volvo XC90

·         Lexus LX 600

·         Genesis G90

·         Ford Mustang Mach-E

·         Tesla Model S

·         Lucid Air

·         Polestar 2

·         Porsche Taycan

·         Rivian R1T

These cars have infotainment systems that are large, responsive, and easy to use. They also offer a wide range of features, including navigation, audio and video entertainment, climate control, and vehicle settings.

Here are some of the specific things that make these infotainment systems so good:

·         They have high-resolution displays that are easy to see and use.

·         They have fast processors that respond quickly to your inputs.

·         They have intuitive menus and controls that are easy to learn.

·         They offer a wide range of features and customization options.

·         They are compatible with a variety of devices and apps.

If you are looking for a car with the best possible infotainment system, any of the cars listed above would be a great choice.

It is important to note that the best infotainment system for you will depend on your individual needs and preferences. Consider the following factors when choosing a car with an infotainment system:

·         The size and resolution of the display

·         The speed and responsiveness of the system

·         The ease of use of the menus and controls

·         The range of features and customization options

·         The compatibility with your devices and apps

It is also a good idea to test out the infotainment system in person before you buy a car. This will give you a chance to see how it works and to make sure that it is easy for you to use.

Market Segmentation

The In-Car infotainment Market has been segmented into 4 segments. They are based on component, vehicle type, connectivity  & installation. These segments had been further Segmented into sub-segments. 

Based on component, it is segmented into hardware & software,  On the basis of vehicle type, it is divided as Passenger Cars, Light Commercial Vehicles & Heavy Commercial Vehicles. Based on the connectivity, it is splitted as V2 V, miMobile & voice control. Furthermore, by distribution based on installation, it is divided into Oem & Aftermarket.

The name of the countries prominent players of this market are as follows Volkswagen Group (Germany),Ford Motor (US), General Motors Company (US), Harman International Industries (US), Denso Corporation (Japan), Fujitsu Ten Limited (Japan), Visteon Corporation (U.S.), Panasonic Corporation (Japan), BMW (Germany), Delphi Automotive (UK), Apple Inc (US).

Key Players

·         Dominant Players by Country: Germany, US, Japan, and UK.

·         Major Key Players by Dominance:

1.      US (Most prominent key players)

2.      Japan

3.      Germany

4.      UK

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