BSR (how to sell on Amazon)

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BSR (how to sell on Amazon)

2020-05-03 13:23:55

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Best Seller Rank

Or short for BSR. Shows which position the product occupies in the category. This indicator is based on the number of sales of the product and its popularity. The higher this indicator is, the better the product is sold. Best Seller is a BSR product which is equal to 1 in this or that category.

If we see that the average BSR on demand (Avg. Sales Rank in the screenshot) is 10,000, 50,000 and so on, it indicates that the product is not very popular, sold rarely and the turnover of such a product is likely to be low.

The higher the average BSR, the better. In this example, the average BSR is 3,505. This is not a bad indicator and we can move on.