Mobile phone took over the world of communication in a storm. Thanks to advanced cell phone technology that you can talk to anybody at the farthest corner of the world. Birth of smartphone has given more scope for communication that you can now have a face to face conversation with a friend or business associated via video call. After revolutionizing communication now mobile phones have become primary source or platform for commerce, known as e-commerce.   Mobile users are being solicited by businesses that have their presence on the internet and this has resulted in people ordering their favorite commodities over internet and getting them delivered at doorstep. This ecommerce development has prompted the conventional businesses to build their identity on the internet which eventually has resulted in mobile business apps appearing all over the internet map making things easy for buyers.  If you are a conventional business that you want to be introduced to online customers you should consult the best ecommerce development company in New York and design one right away. 

Mobile buyers dominate ecommerce market

In the past decade technology improvements in the field of IT have enabled buyers to shop from online stores that they found quite convenient. Now you can buy any type of lifestyle items from the online shops from your home and take your own time doing that. it has also become easy for customers to make a informed decision as they can visit various web based stores and check out prices and compare them. if you have not yet built a standard website or a mobile website it is time that you get one designed by an ecommerce development company in New York.  Your non-visibility on the internet may have an adverse effect on your business venture so make sure that you get one built by the ecommerce developer and launch it without further delay.

If you are already having a mobile website and it has not livened up to expectation then you should approach the ecommerce developer and get it optimized for better results. Since the mobile based websites for businesses have started appearing on the horizon most consumers have turned their attention to them because they found shopping online is easier, safer, cheaper and convenient. The mobile market is no more a side boost but has turned out to be the main contender for selling goods to customers. Sophisticated high quality mobile phones make browsing the market easy and their cheaper prices, thanks to the China  made smartphone has given access to even low end customers. Here we will guide you on how to improve sales for your mobile websites by applying 7 optimizations that have been found successful in recent years.

7 ways of optimizing mobile website for ecommerce

1.       Optimize online store

The first step to Improve net traffic and sales is to optimize your online store for all mobile types that consumers use. Your mobile website must function fluent across different types of mobile phone and mob app technology. By optimizing you make your website user friendly and enable them to move around freely in your website and gather information about your products and make an informed decision.

2.       Quick loading time

Contemporary mobile uses don’t like to be kept waiting thus they prefer mobile websites that takes just 2 or 3 seconds to load. Ask your mobile website developer to focus on this and keep the loading time as less as possible by introducing elements that are minimal and contain essential components. Quick loading websites are welcome for all mobile users and they will even recommend your site to their friends and colleagues.

3.       Uncluttered menu buttons

Using large buttons for commands or menu is important otherwise customer will end up pressing the wrong button. Too small buttons can be catastrophic for your mobile website and they will hit the back button and exit your website. Just introduce large menu buttons and your website will be alright with web traffic.

4.       Make buying process easy

Wasting time on signing up with your website by customers can be a huge detracting factor. People will find it irritating to complete the process when they are eager to see your products. Include only what is necessary and leave out long winded explanations. If they see difficulty in the purchase process they will move on to some other website that offers easy buying steps. The best ecommerce website development in New York will ensure that your website is easy to operate and easy to order goods.

5.       Make way for images

Mobile phones have small screens compared to a PC or laptop. Flooding your mobile website pages with text information can be a deterrent to most consumers. Allocate more space for images of your company products and your company infrastructure. It is crucially important that consumers see your products clearly before they order them, so make sure to insert images that are bright, colorful and clearly outlined with price tags etc. 

6.       Make text readable with clear fonts

Choice of fonts will determine whether visitor will read your information or text on the website page. You must include large and colorful fonts with contradicting background colors so text is clearly visible and easy to read. You may experiment with different text fonts and colors with your website developer before achieving the desired results. People always look forward to product description once they are impressed by product image. If they find the description hard to read or see, they may leave your online store immediately.

7.       Introduce advanced search options

People more or less make their mind about the product they are going to buy from your store before entering its website. Some of the things they would like to see in your product will include product features that they have come across or envisaged ability to search products by filtering, by price and by types. This is something you should not fail to introduce because most of your rivals have already introduced them and reaping the benefits. People have no patience or time to scroll through pages after pages of catalogues that are mostly irrelevant to their choice of product search. Introducing advanced search features will make purchasing easy for customers and you will be obviously benefitted from this idea.

Introducing or refining the above features in your website will make mobile phone users thronging to your online store. Unlike desktop computers with big screens where more details can be added, mobile phones with their small size should not be accommodating unnecessary decorative features but only content which is clear to read and easy to depict. Make sure to engage the top ecommerce development company in New York if you want your mobile website to be optimized to the latest customer’ buying trend.